I have really enjoyed this book. Mark has provided a method (FIRE method) to untangle important messages from possible misinterpretations and deliver them in the best way possible to be understood by the audience. It is a way to ensure that your feedback has an impact and aids in changing the behavior you are addressing.
Not only the FIRE model helps you craft your message with as much clarity as possible, but it helps you avoid conflict by understanding the working factors behind someone’s words and attitude.
This is a great tool to add to you communications toolbox, and it is a perspective to keep in mind when you are tackling tough conversations.